DOP 289: When to Build Your Own vs. Using Off-the-Shelf

Posted on Wednesday, Nov 13, 2024

Show Notes

#289: For startups, navigating the dilemma of cloud selection is critical. While major providers offer incentives and familiarity, stepping out of the conventional path to explore other providers or even setting up specialized solutions can lead to significant cost savings and tailor-made optimizations. The balance is in understanding when to scale with commercial offerings and when to embark on more customized, potentially costlier ventures.

In this episode, we talk with Hugo Santos, CEO at Namespace Labs, about how by optimizing for specific use cases, they have identified a niche where they can outperform hyperscalers. However, this path is complex and not always practical for every company, especially those lacking the necessary infrastructure expertise.

Guests

Hugo Santos

Hugo Santos

Hugo Santos is the Founder and CEO of Namespace Labs. With over 20 years in the tech industry, Hugo offers unparalleled insights into product development, software engineering, and infrastructure.

During his nearly nine years at Google, Hugo was instrumental in creating the Boq microservices platform, a cornerstone for services like Search, Play, Photos, and Assistant. He also co-led the Assistant Platform, the backbone of Google Assistant and Google’s home hardware segment.

Before his career at Google, Hugo co-founded Blaast, an innovative edge computing company in Helsinki. Blaast was later acquired by Facebook.

At Namespace Labs, Hugo is building the developer stack for fast-moving companies: revolutionizing development workflows, and providing services that achieve 2x-10x faster builds and tests. Their ephemeral compute platform supports developer infrastructure companies, ensuring rapid and secure compute for their customers.

Hosts

Darin Pope

Darin Pope

Darin Pope is a developer advocate for CloudBees.

Viktor Farcic

Viktor Farcic

Viktor Farcic is a member of the Google Developer Experts and Docker Captains groups, and published author.

His big passions are DevOps, Containers, Kubernetes, Microservices, Continuous Integration, Delivery and Deployment (CI/CD) and Test-Driven Development (TDD).

He often speaks at community gatherings and conferences (latest can be found here).

He has published The DevOps Toolkit Series, DevOps Paradox and Test-Driven Java Development.

His random thoughts and tutorials can be found in his blog TechnologyConversations.com.

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